Céline Bordone is Professor of Accounting, Management and Finance at the IPAG Business School and doctoral student in the 2nd year under the supervision of Mrs Elisabet Walliser (head of the GRM Nice laboratory) on accounting valuation of brands. Major CCA (Mention Bien) from the Nice IAE in 2007, Céline Bordone is a certified public accountant and has worked for 10 years in an audit firm (KPMG) and is currently an independent CPA.